Think back to the last great presentation you saw. You know, the one that made you think, “I can’t wait to tell someone about this!”
You may not remember the name of the presenter or much of the content. But you probably remember a story or a feeling. “Eww…” I can hear you groan, “I’m a CPA. I don’t do feelings in my presentations.” If you’re opposed to putting feeling into your presentation, then you’re not communicating effectively. The calculus of great presentations can be distilled in a simple equation: E+I=C, Emotion + Information = Communication
Read American Idol, Al Gore & Four Rules of Great Presentations