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Meet Rebecca Ryan

A four-minute video is loading in the screen above. (Patience, grasshopper, it's worth it.)  Ryan is a human sparkplug. She's NGC's founder, author of Live First, Work Second, and our evangelist-in-residence.

About Rebecca Ryan

About Live First, Work Second

Best Cities for the Next Gen

Best Cities for the Next Gen

We analyzed cities with more than 100,000 people using our 45 measures and have brought the cities that have it goin' on to the top. Is your city a magnet for the next generation?

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Become a Member

Become a Member

The next generation moves fast. We’ll bring you up to speed and keep you there. Join our Library to receive access to members-only content, including hundreds of articles, videos & assessments. Rebecca Ryan breaks down all the benefits for you in Why Become a Member.

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      Live First, Work Second

      Live First, Work Second

      ON SALE NOW! Live First, Work Second, the breakthrough book by Rebecca Ryan is on sale for a limited time. Get the book and CD for an even $20 with shipping! Even better, your book will be signed by Rebecca. Maybe we're biased, but we think it would make a great gift.

      Buy the Book

      The Library - Stay current on the Next Generation for only $95

      You don't have to whisper! Become a Member to get full access to hundreds of exclusive articles, videos, self-assessments and archived webcasts you won't find anywhere else. Plus, get free access to our live webcasts and 50% off our Summits!

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      Read

      Reading may sound old school, but we think it's one of the coolest ways to learn. Our blog will keep you entertained and informed and our articles cover issues big and small, from building a survey to staying balanced. Check out the Blog and the Articles.

      Watch

      Rebecca Ryan will get you thinking in her two-minute videos. Looking for more? Check out our webcast archives! We've got Videos and Webcast Archives.

      Listen

      Plug in and listen as Rebecca Ryan interviews leaders about the next generation. Check out Audio.

      Test

      We've built some smart assessments to help you build better places to live and work. Even better, you don't need to study for these tests! Check out the Assessments.

      Featured Library Content

      5 Things Great Coaches Can Teach Us About Leading Winning Teams

      5 Things Great Coaches Can Teach Us About Leading Winning Teams

      Whether you’re new to your role managing a next gen tribe or just want to fine-tune your supervisory skills, Rebecca shares five uncommon things managers can learn from great coaches. Warning: you won’t read these things in management textbooks.

      Read this blog post

      Using the Arts to Build Community

      Using the Arts to Build Community is the culmination of two years of researching the Indianapolis arts scene. Learn about Indianapolis’s successes and struggles in building a vibrant arts culture. There are lessons for every city that wants the arts to be a strong player in their community.

      Read this article

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      Live First, Work Second

      Live First, Work Second

      What do young people think about living and working in your community and your company? Are they plugged in? Committed? Read Rebecca Ryan's new book, Live First, Work Second.

      Learn more about Live First, Work Second

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      Rebecca Ryan

      Rebecca Ryan

      Rebecca Ryan is a human sparkplug. She’s NGC’s founder, author of Live First, Work Second, and our evangelist-in-residence. As our top-requested speaker, Rebecca inspires thousands of audience members each year to build better places to live and work for the next generation.

      Learn more about Rebecca Ryan and public speaking